What is Coaching?
Coaching is a powerful process uniquely designed to empower clients to create personal solutions based on identifying and tapping into their own inner abilities. It provides accountability, a non-judgmental confidant, a place to brainstorm, vent, overcome past adversities, fears or challenges, and recognize opportunities. Coaching is a means of empowering you to move from where you are now to where you want to be. You will uncover answers, make important decisions, refine your purpose and vision, strategize, and plan, and make the necessary changes to succeed.
Coaching refers to the activity of a coach in developing the abilities of clients. Coaching tends to focus on helping clients achieve specific goals or skills. The methods used in coaching tend not to be directive or interpretive but rather relies on powerful questioning to facilitate the client in moving toward solutions that they identify as important to them. Coaching lies on a scale on which mentoring, and training are on one end, and psychotherapy and counseling on the other.
Today, coaching is a recognized discipline used by many professionals to achieve personal development and obtain personal or professional goals. However, as a distinct profession, it is relatively new (since 1990) and self-regulating (except for international professional associations). No independent supervisory board evaluates practicing coaches; however, there are schools that provide certification to coaches (e.g., Institute for Professional Excellence in Coaching or iPEC) and professional associations that provide accreditation for individual coaches based on fulfilling rigorous educational and practice requirements (e.g. the CCF).
Life coaching is a future-focused practice with the aim of helping clients determine and achieve personal goals. Life coaches select from among several methods to help clients set and reach goals. Coaches are neither therapists nor consultants; psychological intervention and business analysis are outside the scope of practice. Life coaching has its roots in executive coaching, which itself drew on techniques developed in management consulting and leadership training. The coach may apply mentoring, values assessment, behavior modification, behavior modeling, goal-setting, and other techniques designed to help a client.
Multiple coach-training schools and programs are available, allowing for many options (and sometimes causing confusion) when an individual decides to gain “certification” or a “credential” as they apply to the coaching industry. Various certificates and credential designations are available in the field of coaching.
Government bodies have not found it necessary to provide a regulatory standard for coaching, nor does any state body govern the education or training standard for the coaching industry; the title of “coach” can be used by any service provider. Critics assert that life coaching is akin to psychotherapy without restrictions, oversight, or regulation. The State legislature of Colorado, after holding a hearing on such concerns, disagreed, asserting that coaching is unlike therapy because it does not focus on examining nor diagnosing the past (Colorado General Assembly, Digest of Bills – 2004, Professions and Occupations Retrieved April 3, 2006). Instead, coaching focuses on effecting change in a client’s current and future behavior. Additionally, life coaching does not delve into diagnosing mental illness or dysfunction.
Coaching & Psychotherapy
As indicated earlier, while I do have a Ph.D. in clinical psychology, I am not a Licensed Psychologist. It is important to understand the distinction between coaching and psychotherapy. While there are similarities (e.g., both coaching and psychotherapy utilize knowledge of human behavior, motivation and behavioral change, and interactive counseling techniques), the major differences are in the goals, focus, and level of professional responsibility. Psychotherapy is a health care service and is usually reimbursable through health insurance policies. This is not true for coaching.
The focus of coaching is development and implementation of strategies to reach client-identified goals to enhance performance and personal satisfaction. Coaching may address specific personal projects, life balance, job performance and satisfaction, or general conditions in the client’s life, business, or profession. Coaching utilizes personal strategic planning, values clarification, brainstorming, motivational counseling, and other counseling techniques.
The primary foci of psychotherapy are identification, diagnosis, and treatment of mental or psychological disorders. The goals of psychotherapy include alleviating psychological symptoms, understanding the underlying dynamics which create symptoms, analyzing past relationships responsible for current symptoms, changing dysfunctional behaviors that are part of serious emotional problems, and developing new strategies for ameliorating psychological symptoms. The targets of psychotherapy are the range of serious psychological disorders described in the Diagnostic and Statistical Manual-5 published by the American Psychiatric Association in 2013.
The relationship between the coach and client is specifically designed to avoid the power differentials that occur in the psychotherapy relationship. The client sets the agenda, and the success of the enterprise depends on the client’s willingness to take risks and try new approaches. The relationship is designed to be more direct and challenging. You can count on your coach to be honest and straightforward, asking powerful questions and using challenging techniques to move you forward. You are expected to evaluate progress and when coaching is not working as you wish, you should immediately inform me, so we can both take steps to correct the problem. To discuss coaching further, please contact me at: dmgarner@gmail.com.